5 Big Ways Content Marketing Will Change in 2016

The sweeping trends that will revolutionize the content marketing industry in 2016:

1. Way more editorial/media folks will take content marketing jobs.
2. Media budgets will start to flood into content marketing operations, leading to much higher returns on content programs.
3. People will begin to question traditional “content strategy.”
4. Marketing won’t be the only department investing in content.
5. Content marketing technology adoption will boom.